Gucci, an Italian high-end luxury apparel business, will begin taking cryptocurrency payments at five of its stores later this month, according to Vogue Business.

The five locations are Wooster Street in New York City, Rodeo Drive in Los Angeles, Design District in Miami, Phillips Plaza in Atlanta, and Las Vegas (The Shops at Crystals).

According to the article, Gucci would take bitcoin, bitcoin cash, Ethereum, wrapped Bitcoin, Litecoin, Dogecoin, Shiba Inu, and five stablecoins tied to the US dollar.

These are the coins that are supported by Bitpay, a famous crypto payment service that also accepts GUSD, USDC, USDP, DAI, and BUSD stable coins.

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Marco Bizzarri, the president and CEO of Gucci, commented: “Gucci is always looking to embrace new technologies when they can provide an enhanced experience for our customers.”He added:

Now that we are able to integrate cryptocurrencies within our payment system, it is a natural evolution for those customers who would like to have this option available to them.

The design business also wants to accept crypto payments in all of its directly controlled North American locations by this summer, according to the newspaper.

Gucci has been stepping up its efforts in the non-fungible token (NFT) and Web3 space. A Web3-focused team was recently formed, and a few NFTs were issued.

In addition, the fashion house is establishing itself in the metaverse. In The Sandbox, it is constructing digital real estate. The two firms earlier stated that they will partner to develop an interactive fashion experience based on Vault, Gucci’s conceptual area and gathering place inspired by early recollections of the pursuit of beauty.

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